Portfolio – Wrapping Bee

Client: Wrapping Bee

Industry: Home Renovation

From ideation to launch in 1 month: a side gig that generates leads independently

Goal

Launch a brand that offers supplementary home renovation services
Create an online booking service that allows potential leads to convert without the need for sales people
Target 1 month to launch to test for market need and business viability

Outcomes

The website ranks #1 on Google Search for targeted keywords, above competitors that have higher authority in the service space
The first booking occured within 1 month from launch
The business continues to grow with monthly conversions through the website alone

Key website features

Self-service: Clear CTAs and FAQs are used to encourage conversions on-site.

Keyword research: As the service is only needed on-demand, the website is optimized for keywords with high search intent.

User booking process: The booking form is designed to collect sufficient details, so the company has all the information they need at the time of booking.

SEO

Click-through rate: The website gets an average of 20% CTR from organic Google searches per month.

Branding

Friendly and approachable: The founders wanted their brand identity to reflect the vibe of their services.

Straightforward: Using literal illustrations made the brand more memorable, and visually concise.

Kind words

“Jude is a true marketing and design magician! Her expertise elevated Wrapping Bee to a whole new level. From the initial concept to the final execution, Jude’s dedication and creativity were impressive. I highly recommend her services to anyone looking for top-notch solutions.”

M. Hafiz
Founder of Wrapping Bee